Reputation Institute Releases Results of its 2010 Country Reputation Study and Sweden places first with Canada, Australia, and Switzerland close behind. Physical Beauty, Lifestyle, and Perception of Global Community Involvement combine to be Greatest Drivers of Reputation. Iran, Colombia, and China ends at the bottom three.
Isnt this amazing? I Love how Sweden just pops up there, without even really trying…just being Sweden. So typically Swedish - naive. Sweden has earned the highest reputation ranking in the Reputation Institute’s CountryRep 2010 – its an annual survey measuring public perception of 39 countries around the world. The study found Iran to be the least respected country in the global survey (Sorry Nas…). A strong country reputation builds stakeholder support, making Sweden a country people will recommend as a place to visit, invest, live and work.
Got all nostalgic now… Here are some pictures from this summer, awwww….Sweden-Land!!!!